SoftwareAI31% of game developers already use generative AIWhen you purchase through links on our site, we may earn an affiliate commission.Here’s how it works.
SoftwareAI31% of game developers already use generative AIWhen you purchase through links on our site, we may earn an affiliate commission.Here’s how it works.
When you purchase through links on our site, we may earn an affiliate commission.Here’s how it works.
(Image credit: Future)

Valverecently announcedthat Steam will allow games made with assistance from generative AI tools so long as it’s disclosed. If game developers tell the truth, we ought to be seeing a lot of disclosures in the near future.
Large language models like ChatGPT are additionally used (at risk of getting bad or uncredited information) as general research and writing assistants that can, as a few examples, generate marketing copy, summarize a transcription of a meeting, or solve math problems. And as it turns out, it’s actually finance, marketing, PR, production, and management where the most games industry generative AI use is occurring, with narrative, art, audio, and QA departments being the least likely to use it, according to the survey.
Responses about AI use in GDC’s 2024 developer survey.(Image credit: GDC)


Only 12% of respondents said their company had a policy forbidding generative AI use. 7% said that some tools are allowed where they work, but others aren’t. 2% said they’re required to use AI, and the majority either said that their workplace has no policy, or that use of generative AI tools is optional.
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Despite the apparent widespread use of generative AI in the games business, developers did say that they’re concerned about the ethical problems it presents: 42% of respondents said they are “very concerned” about the ethics of generative AI, another 42% said they are “somewhat concerned,” and 12% said they aren’t concerned at all.
“I think completely replacing someone’s job is a genuine concern,” said one respondent. “It should be used to enhance capabilities, not reduce the workforce.”
“It’s theft, plain and simple,” said another, “and since it’s ‘fancy and high tech’ no one seems to care about copyright or ethics. Public shaming hasn’t seemed to work, so we need actual regulation.”
Meanwhile, interest in another controversial technology is on the decline: In this year’s GDC survey, 27% fewer developers than last year said they were “somewhat” or “very” interested inNFTsandcryptocurrency.
Correction: An earlier version of this article stated that the survey implied that 49% of game studios use generative AI. The survey actually implies that 49% of developers work at studios which use generative AI.
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