The lead dev on life sim Inzoi was sick of making MMOs where everyone was mean to each other and wanted to create a game like The Sims he could enjoy with his son

GamesLife SimInzoiThe lead dev on life sim Inzoi was sick of making MMOs where everyone was mean to each other and wanted to create a game like The Sims he could enjoy with his sonWhen you purchase through links on our site, we may earn an affiliate commission.Here’s how it works.

When you purchase through links on our site, we may earn an affiliate commission.Here’s how it works.

(Image credit: Krafton)

Inzoi reveal treailer - a character with a bob, wearing a white tshirt smiles while walking down a city street

In a recent interview withGame File(users may encounter a paywall), Hyungjun Kim, lead developer of upcoming life sim Inzoi, explained some of his reasons for working on a challenge to genre juggernaut, The Sims.

“I have 24 years of game development under my belt, and I’ve been working on MMORPGs for the longest time. I got sick of it,” Kim said.

Kim’s highest-profile games before Inzoi were the MMOs Elyon and Aion, with the latter in particular finding success, though the developer noted that he’s also worked on a number of other projects. “Most games were not successful,” Kim told Game File.

That Inzoi’s more creative, freeform nature seems to already be inspiring a more collaborative spirit among its players is a point of pride for Kim: “They’re not competing with each other. They try to build good homes and try to make good characters and build a good family. That’s the biggest difference.”

Meanwhile, Kim himself is a “15-year player of The Sims,” with all the gripes and critiques that necessarily accompany such a long relationship with one game series. “I’ve created custom content and I’ve created modes too,” said Kim. “I love it, but I still had some complaints about it.”

This long-term relationship with the series also has a very personal dimension for Kim: He used to play The Sims with his son, and Kim’s son helped inspire him to make his own take on the life sim genre. “He asked me if there are any Sims-like games,” Kim explained. “And it occurred to me: There’s no other games that are life sims in the world. So I started creating. I created this game.”

The biggest gaming news, reviews and hardware deals

TOPICSKrafton

TOPICS

More about life simInzoi is creating a newfangled life sim NPC that can ‘grow and develop its own personality’ with Nvidia’s AI techI want Eric Barone to make his new game, but I get why he’s still fixing Stardew bugsLatestIf you’re a content creator and gamer looking for a CPU upgrade, this Ryzen 9 9900X deal will get you $90 offSee more latest►

More about life sim

Inzoi is creating a newfangled life sim NPC that can ‘grow and develop its own personality’ with Nvidia’s AI techI want Eric Barone to make his new game, but I get why he’s still fixing Stardew bugs

Inzoi - two characters pose for a selfie together in front of a blue convertible car

Inzoi is creating a newfangled life sim NPC that can ‘grow and develop its own personality’ with Nvidia’s AI tech

Stardew Valley farmer interacting with her Goat, which has a little heart over its head from improving affection levels.

I want Eric Barone to make his new game, but I get why he’s still fixing Stardew bugs

LatestIf you’re a content creator and gamer looking for a CPU upgrade, this Ryzen 9 9900X deal will get you $90 offSee more latest►

Latest

If you’re a content creator and gamer looking for a CPU upgrade, this Ryzen 9 9900X deal will get you $90 off

AMD Ryzen 9 9900X CPU on a blue background

If you’re a content creator and gamer looking for a CPU upgrade, this Ryzen 9 9900X deal will get you $90 off

See more latest►

Most PopularHarrowing report alleges years of horrific abuse at Brandoville Studios, an Indonesian support studio that worked on Assassin’s Creed Shadows and The Last of Us RemakeTencent says it’s not a Chinese military company and is willing to sue the US Department of Defense if it isn’t removed from a blacklistAll Zenless Zone Zero 1.5 livestream codesAsus reveals three new Slash Travel Bags for carting around your ROG Ally—however, none of them are particularly fashion forwardToday’s Wordle answer for Friday, January 10We may not have a roadmap or balance patch just yet, but at least Path of Exile 2’s bugfix patch notes are funnyDeus Ex: Mankind Divided writer didn’t like the ending either: ‘Nothing is resolved’It seems like Square’s finally consistently taking the PC ports of Final Fantasy seriouslyLike a Dragon: Pirate Yakuza in Hawaii looks more like a zany RGG take on Black Flag than I dared hopeThe most important tool in Remedy’s new co-op FPS is the shower: ‘Saving water is essential’If you missed it over the holidays, this noir Half-Life 2 mod turns you into a hardboiled detective in Prohibition-era Chicago

Most Popular

Harrowing report alleges years of horrific abuse at Brandoville Studios, an Indonesian support studio that worked on Assassin’s Creed Shadows and The Last of Us Remake

Tencent says it’s not a Chinese military company and is willing to sue the US Department of Defense if it isn’t removed from a blacklist

All Zenless Zone Zero 1.5 livestream codes

Asus reveals three new Slash Travel Bags for carting around your ROG Ally—however, none of them are particularly fashion forward

Today’s Wordle answer for Friday, January 10

We may not have a roadmap or balance patch just yet, but at least Path of Exile 2’s bugfix patch notes are funny

Deus Ex: Mankind Divided writer didn’t like the ending either: ‘Nothing is resolved’

It seems like Square’s finally consistently taking the PC ports of Final Fantasy seriously

Like a Dragon: Pirate Yakuza in Hawaii looks more like a zany RGG take on Black Flag than I dared hope

The most important tool in Remedy’s new co-op FPS is the shower: ‘Saving water is essential’

If you missed it over the holidays, this noir Half-Life 2 mod turns you into a hardboiled detective in Prohibition-era Chicago

HARDWARE BUYING GUIDESLATEST GAME REVIEWS1Best Steam Deck accessories in Australia for 2025: Our favorite docks, powerbanks and gamepads2Best graphics card for laptops: the mobile GPUs I’d want in my next gaming laptop3Best mini PCs in 2025: The compact computers I love the most4Best 14-inch gaming laptop: The top compact gaming laptops I’ve held in these hands5Best Mini-ITX motherboards in 2025: My pick from all the mini mobo marvels I’ve tested1Thank Goodness You’re Here! review2Shiren the Wanderer: The Mystery Dungeon of Serpentcoil Island review3WD Black SN850X 8 TB NVMe SSD review4Ikea Utespelare desk review5Asus ROG Harpe Ace Mini wireless mouse review

HARDWARE BUYING GUIDESLATEST GAME REVIEWS

1Best Steam Deck accessories in Australia for 2025: Our favorite docks, powerbanks and gamepads

A bunch of the best Steam Deck accessories on a blue background.

1Best Steam Deck accessories in Australia for 2025: Our favorite docks, powerbanks and gamepads

Best Steam Deck accessories in Australia for 2025: Our favorite docks, powerbanks and gamepads

2Best graphics card for laptops: the mobile GPUs I’d want in my next gaming laptop

Best graphics card for laptops: the mobile GPUs I’d want in my next gaming laptop

3Best mini PCs in 2025: The compact computers I love the most

Best mini PCs in 2025: The compact computers I love the most

4Best 14-inch gaming laptop: The top compact gaming laptops I’ve held in these hands

Best 14-inch gaming laptop: The top compact gaming laptops I’ve held in these hands

5Best Mini-ITX motherboards in 2025: My pick from all the mini mobo marvels I’ve tested

Best Mini-ITX motherboards in 2025: My pick from all the mini mobo marvels I’ve tested

1Thank Goodness You’re Here! review

Thank Goodness You’re Here review

1Thank Goodness You’re Here! review

Thank Goodness You’re Here! review

2Shiren the Wanderer: The Mystery Dungeon of Serpentcoil Island review

Shiren the Wanderer: The Mystery Dungeon of Serpentcoil Island review

3WD Black SN850X 8 TB NVMe SSD review

WD Black SN850X 8 TB NVMe SSD review

4Ikea Utespelare desk review

Ikea Utespelare desk review

5Asus ROG Harpe Ace Mini wireless mouse review

Asus ROG Harpe Ace Mini wireless mouse review

The biggest gaming news, reviews and hardware deals#

The biggest gaming news, reviews and hardware deals